On December 2 (local time), Haier AC Italia held Dealers Conference in Venice, with nearly 200 representatives of local dealers, and Haier entrpreneurs from Australia, Spain, Russia and other markets attended.
In the Italian market, Haier AC has been continuously strengthening its Smart & Healthy air roadmap by practicing the high-end brand building strategy and launching star products.
The JADE series launched by Haier AC, with the integration of air conditioner and purifier, the innovative Self Clean technology and a series of smart functions such as voice control and APP control, guarantees users health with intelligent solutions and scenarios, setting a new benchmark for smart life in the industry.
Haier AC Italy’s market performance also benefits from its being close to users. Flexis series air conditioners, designed for satisfying users needs on easy intallation and self cleaning, have become the top selling product in 2019. Due to easy installation, Flexis series air conditioners have gained consistent popularity among installers, which also contributed to its growth in Italy.
Haier AC has made remarkable achievements in Italian market and become a well-known brand in local. In 2019 by now, it has realized a growth rate 3 times that of the industry in the Italian market. In the future, it will continue to explore the Italian market, and win the heart of more users with smart life solutions.
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